Walmart U.S. Chief Marketing Officer Barbara Messing steps down after a year

Sept 2019

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Barbara Messing, who joined Walmart last summer as Senior Vice President and Chief Marketing Officer for Walmart U.S. and Walmart eCommerce U.S., is leaving the company.

Walmart said in an internal memo yesterday that Messing’s last day with the company will be Aug. 30. Her role will be filled on an interim basis by Michael Francis, who has served as a strategic marketing consultant at Walmart and will lead a newly formed retail marketing team. Before joining Walmart in late 2015, Francis had served as chief global brand officer at DreamWorks Animation, president of JCPenney and the longtime chief marketing officer at Target Corp.


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