Nike Org Chart & Sales Intelligence Report

Updated November 8, 2026. Figures as of August 31, 2026 unless noted. Prepared by Databahn from NIKE, Inc.’s Form 10-K for fiscal 2026, the Form 10-Q for Q1 fiscal 2027, the 2026 proxy statement, the Q1 fiscal 2027 earnings call (Oct. 1, 2026) and Nike’s leadership and board of directors pages.

NIKE, Inc. (NYSE: NKE) is led by Elliott Hill, President and Chief Executive Officer since 2024, and Dave Denton, Executive Vice President and Chief Financial Officer since August 17, 2026. Mark Parker is Executive Chairman of the 12-member board, Tim Cook is Lead Independent Director, and co-founder Philip H. Knight is Chairman Emeritus. The Beaverton, Oregon company reports four NIKE Brand geographic segments (North America; Europe, Middle East & Africa; Greater China; and Asia Pacific & Latin America) plus Converse, and plans to reorganize into three geographies in fiscal 2028. This Nike org chart and Nike sales intelligence report covers fiscal 2026 revenue of $46.4 billion and about 73,000 employees.

Nike key facts

Legal name	NIKE, Inc. (Form 10-K, FY2026)
State of incorporation	Oregon, incorporated 1967 (Form 10-K, FY2026)
Headquarters	One Bowerman Drive, Beaverton, Oregon 97005-6453 (Philip H. Knight Campus, about 400 acres and 10,600 employees) (Form 10-K, FY2026, Item 2)
Ticker and exchange	NKE (Class B Common Stock), New York Stock Exchange (Form 10-K, FY2026)
Revenue, fiscal 2026	$46.4 billion; net income $3.1 billion; EBIT $3.85 billion (Form 10-K, FY2026)
Revenue, Q1 fiscal 2027	$11.2 billion, down 4% (down 5% currency-neutral); diluted EPS $0.48 (Form 10-Q, Q1 FY2027)
Employees	About 73,000 worldwide at May 31, 2026, including retail and part-time (Form 10-K, FY2026)
Retail stores	988 Nike-owned and Converse stores: 347 in the U.S. and 641 outside the U.S. (Form 10-K, FY2026)
Distribution	8 significant U.S. distribution centers and 65 outside the U.S. (Form 10-K, FY2026)
Reportable segments	North America; Europe, Middle East & Africa; Greater China; Asia Pacific & Latin America (NIKE and Jordan brands); Converse (Form 10-Q, Q1 FY2027, Note 10)
Brands	NIKE, Jordan and Converse (Form 10-K, FY2026)
Fiscal year	Ends May 31; fiscal 2027 ends May 31, 2027 (Form 10-K, FY2026)
Shares outstanding	281,387,752 Class A and 1,203,921,077 Class B at Sept. 28, 2026 (Form 10-Q, Q1 FY2027)
Independent auditor	PricewaterhouseCoopers LLP, Nike’s auditor since 1974 (Form 10-K, FY2026)
Next investor event	Investor Day, November 16 and 17, 2026 (Nike release, Oct. 1, 2026)

Nike sales intelligence: what the filings show

Nike’s strategic priorities

Nike’s stated strategy is to lead with sport, create innovative “must-have” products and build consumer connections through digital platforms and retail (FY2026 10-K). Management calls its operating approach the “sport offense.” The Nike performance business grew to $16 billion in fiscal 2026 and rose high single digits in Q1 fiscal 2027, with running, global football, training, basketball, tennis and golf all contributing (earnings call, Oct. 1, 2026).

Three businesses are being reset. Nike Sportswear was just under half of Q1 revenue and fell low double digits, Jordan Brand was 13% of Q1 revenue and fell mid-teens, and Greater China fell 26%. Nike cut Dunk revenue by nearly 50% in the quarter, a headwind of roughly $200 million, and is reducing the volume and frequency of Jordan retro launches. A proposal tied to the performance business or to one of the three resets lands on leadership’s current agenda.

The full Databahn report maps each priority to the executive who owns it and the programs funded under it.

What Nike’s executives are paid to deliver

Fiscal 2026 annual bonuses under the Executive Performance Sharing Plan were weighted 50% on adjusted revenue and 50% on adjusted EBIT. For executives other than the CEO, 20% of the bonus rode on two individual objectives: managing wage-related operating overhead and employee engagement. The plan paid 74% of target for Elliott Hill and 78% for the other named executive officers (2026 proxy).

Performance stock units for fiscal 2026 to 2028 are split evenly between adjusted revenue growth and adjusted EPS growth, with a relative total shareholder return modifier. Retention awards granted in December 2025 pay out partly on operating margin growth in fiscal 2027. Revenue, EPS and operating margin are the numbers Nike’s top team is measured on.

The full Databahn report connects each metric to the executives accountable for it.

Nike spending and capital plans

Nike spent $684 million on property, plant and equipment in fiscal 2026 and $199 million in Q1 fiscal 2027. At May 31, 2026 it carried about $2.4 billion of other purchase obligations, mainly technology investments, external services and marketing, with $1.6 billion due within 12 months. Endorsement commitments totaled about $15.5 billion (10-K; 10-Q).

The Pace program is expected to cost about $1.0 billion in pre-tax charges, about $0.3 billion of it in fiscal 2027, and to deliver about $2.5 billion of cumulative savings through fiscal 2031, part of which Nike plans to reinvest (10-Q, Note 14 and Recent Developments). Share repurchases are paused with about $5.9 billion of authorization left, and Nike paid about $610 million in dividends in Q1. New spending requests compete with a program designed to lower Nike’s cost base.

The full Databahn report shows where Pace savings are set to be reinvested and who controls each budget.

Nike technology and AI initiatives

The FY2026 10-K says Nike may need to develop, integrate and scale AI-enabled search, discovery, personalization and recommendation, including through third-party tools, and names agentic shopping and AI comparison-shopping as shifts in how consumers find products. NIKE Brand Digital sales were $8.6 billion in fiscal 2026, down 12% on a currency-neutral basis, as Nike repositions digital as a full-price platform.

Enterprise technology and NIKE Direct global digital operations sit in Global Brand Divisions. COO Venkatesh Alagirisamy leads the Technology organization along with global supply chain, planning, operations and sustainability (10-K). Pace adds a new Nike campus in Bengaluru, India built to run the business with more speed (earnings call). Technology at Nike reports into an operating executive whose agenda is speed and cost.

The full Databahn report maps the technology stack behind NIKE Direct and the incumbent vendor in each category.

Risk factors and pressure points

The FY2026 10-K flags U.S. tariff policy, falling store traffic and heavy promotions in Greater China, the Converse brand reset, AI-assisted cyberattacks and a concentrated footwear supply base. Four contract manufacturers made about 60% of NIKE Brand footwear in fiscal 2026, and factories in Vietnam, Indonesia and China made about 52%, 27% and 16% of it.

After the U.S. Supreme Court ruled IEEPA tariffs unauthorized on Feb. 20, 2026, Nike recognized a $986 million recovery benefit in cost of sales and has since received substantially all of it. Open matters include Belgian customs claims on imports beginning in fiscal 2018, a European Commission State Aid investigation of Dutch tax rulings, and securities class actions tied to the stock price decline. Each risk factor is a problem leadership has already acknowledged in writing.

The full Databahn report ties each risk theme to its internal owner and the work underway to address it.

How vendors get approved at Nike

Item 1C of the FY2026 10-K describes a third-party cyber risk management program that assesses third parties integrating with Nike’s data, network, systems and applications. The program follows the NIST Cybersecurity Framework, uses risk assessments and periodic penetration testing, and is independently tested by internal audit, which reports results to the Audit & Finance Committee.

On the product side, contract manufacturers and licensees must follow Nike’s code of conduct and product safety standards, and Nike works with 205 strategic Tier 2 materials suppliers. Related-person transactions go to the Corporate Responsibility, Sustainability & Governance Committee (2026 proxy). Any vendor that touches Nike data should plan for a security assessment before integration.

The full Databahn report outlines the review sequence a new vendor moves through and the teams that sign off.

Who owns security and data decisions at Nike

Primary management responsibility for cybersecurity sits with Nike’s Vice President, Foundational Technology & Services, who reports to the Chief Technology Officer, and two senior leaders run the work (10-K, Item 1C). The filing describes these roles by title only.

The Audit & Finance Committee, chaired by Robert Swan, oversees information security, data protection and artificial intelligence risk, and the full board receives a cybersecurity update every quarter (10-K; 2026 proxy). A data or security purchase has a board committee watching it.

The full Databahn report names the leaders behind these titles and their reporting context.

Leadership changes at Nike

• 2024: Elliott Hill became President & CEO, returning after a 1988 to 2020 Nike career; Rob Leinwand became EVP, Chief Legal Officer (10-K).
• 2025: Treasure Heinle became EVP, Chief People Officer; Phil McCartney became EVP, Chief Innovation, Design & Product Officer; Amy Montagne became President, Nike (10-K).
• Sept. 9, 2025: Jørgen Vig Knudstorp joined the board and Cathleen Benko retired from it (2026 proxy).
• Dec. 8, 2025: Venkatesh Alagirisamy became EVP, Chief Operating Officer (2026 proxy).
• June 16, 2026: Nike adopted the NIKE, Inc. Executive Severance Pay Plan covering its named executive officers (2026 proxy).
• Aug. 17, 2026: Dave Denton became EVP and CFO. Matthew Friend moved to advisor to the CEO until his separation on Sept. 4, 2026 (10-K; 2026 proxy).
• Sept. 2026: John Rogers, Jr. did not stand for re-election at the Sept. 8 annual meeting (2026 proxy). On Sept. 16, Nike announced Alexandre Arnault’s appointment to the board (Form 8-K).
• Ongoing: Cristin Campbell is Interim Vice President & General Manager, APLA, and a new Greater China leadership team had been in place about six months as of Oct. 1, 2026 (leadership page; earnings call).

Each change resets who sets priorities in that part of the company.

The full Databahn report tracks each leader’s background and the mandate they brought to the role.

Systems and business transformations

Pace pulls three changes together: a supply chain moving from a mostly fixed structure to a more flexible one, the new Bengaluru campus, and a move from four geographies to three in fiscal 2028, with fewer layers and fewer roles over time (earnings call; 10-Q). In Greater China, Nike is cutting digital distribution down to official flagships on Tmall, JD and Douyin plus nike.com and the Nike app.

Neither the FY2026 10-K (Item 9A) nor the Q1 fiscal 2027 10-Q (Item 4) reports a material change in internal control over financial reporting. A reorganization of this size redraws who owns regional budgets.

The full Databahn report covers which functions are moving and where new decision rights land.

Shareholder pressure

Two shareholder proposals were on the ballot for the Sept. 8, 2026 annual meeting: a report on charitable support, filed by Bowyer Research on behalf of William C. Cunningham, and a report on meeting Nike’s science-based emissions targets, filed by Green Century Capital Management. The board recommended a vote against both. Nike says it is reassessing the greenhouse gas target it set in 2019 and reported a 36% cut in absolute Scope 3 emissions from manufacturing and transportation in fiscal 2024 against a fiscal 2020 baseline (2026 proxy).

Say-on-pay drew about 94% support at the 2025 meeting. In fiscal 2026 Nike contacted holders of 48% of its Class B shares and met with holders of 25%. Sourcing and emissions data now sit in front of investors as well as operators.

The full Databahn report explains how these investor concerns shape the scrutiny new vendors face.

Nike locations by territory

Figures from the FY2026 10-K (Items 1 and 2) at May 31, 2026.
• U.S. retail: 212 NIKE Brand factory stores, 75 in-line stores and 60 Converse stores, 347 in total.
• Retail outside the U.S.: 537 factory stores, 50 in-line stores and 54 Converse stores, 641 in total.
• U.S. distribution: Four centers in or near Memphis, Tennessee, plus Indianapolis, Indiana; Dayton, Tennessee; Bloomington, California; and Converse in Ontario, California.
• Major facilities outside the U.S.: Distribution in Laakdal, Belgium; Taicang, China; Tomisato, Japan; and Icheon, Korea; EMEA headquarters in Hilversum, the Netherlands; Greater China headquarters in Shanghai.
• Manufacturing: 95 footwear factories in 11 countries and 321 apparel factories in 34 countries, all run by contract manufacturers, at May 31, 2026.
• Revenue mix: The U.S. produced about 44% of fiscal 2026 revenue; Nike-owned digital commerce runs in more than 40 countries.

Store and facility counts show where regional rollouts and site-level decisions concentrate.

The full Databahn report shows which teams and decision makers sit in each geography.

What Nike management told analysts

On Oct. 1, 2026, CFO Dave Denton guided fiscal 2027 revenue to decline in the high single digits, EBIT to fall by a larger percentage, SG&A to stay down year over year and adjusted EPS of $1.15 to $1.35, excluding about $0.15 of Pace costs. He flagged a headwind of about 400 basis points to Q2 revenue and said the guidance assumes Greater China gets worse for the rest of the year.

Denton called the dividend a significant priority under all scenarios and gave no gross margin guide, citing supply chain savings against marketplace discounts. Nike plans to share a five-year financial algorithm at its Investor Day on Nov. 16 and 17, 2026. Guidance on this page is as of Oct. 1, 2026.

The full Databahn report turns each commitment into conversation openers that line up with it.

Nike org chart FAQ

Who is the CEO of Nike?

Elliott Hill is President and Chief Executive Officer of NIKE, Inc. and has been a director since 2024. He worked at Nike from 1988 to 2020, most recently as President of Consumer and Marketplace.

Who is Nike’s CFO?

Dave Denton has been Executive Vice President and Chief Financial Officer since August 17, 2026. He succeeded Matthew Friend, who served as CFO from 2020 and left Nike on September 4, 2026.

Who is on Nike’s board of directors?

The 12 directors are Mark Parker (Executive Chairman), Tim Cook (Lead Independent Director), Elliott Hill, Alexandre Arnault, Thasunda Duckett, Mónica Gil, Maria Henry, Peter Henry, Travis Knight, Jørgen Vig Knudstorp, Michelle Peluso and Robert Swan. Co-founder Philip H. Knight is Chairman Emeritus and attends as a non-voting observer.

How is Nike organized?

Nike reports four NIKE Brand geographic segments (North America; Europe, Middle East & Africa; Greater China; Asia Pacific & Latin America), which include Jordan Brand results, plus Converse as a separate segment. Nike plans to reorganize into three geographies, the Americas, APGC and EMEA, in fiscal 2028.

Who runs Nike’s regions?

Tom Peddie leads North America, César García leads EMEA, Cathy Sparks leads Greater China and Cristin Campbell is interim Vice President and General Manager of Asia Pacific Latin America, each with the title Vice President and General Manager.

What brands and companies does Nike own?

Nike sells under the NIKE, Jordan and Converse brands. Converse, Inc. of Boston is a wholly owned subsidiary, and Nike also owns the NIKE Trading Company sourcing hub and Air Manufacturing Innovation, which makes Nike Air-Sole cushioning.

Who oversees cybersecurity at Nike?

The board’s Audit & Finance Committee, chaired by Robert Swan, oversees information security, data protection and AI risk. In management, the Vice President, Foundational Technology & Services owns cybersecurity risk and reports to the Chief Technology Officer (Form 10-K, FY2026, Item 1C).

What is in a Nike sales intelligence report from Databahn?

A Databahn Nike sales intelligence report adds positioning against the incumbent vendor, the contacts to call first, the questions to ask and the questions Nike stakeholders are likely to ask back. Databahn cuts sales research time by 80% to 90%.

Sources

• NIKE, Inc. Form 10-K for fiscal 2026 (fiscal year ended May 31, 2026), signed July 15, 2026
• NIKE, Inc. Form 10-Q for Q1 fiscal 2027 (quarter ended Aug. 31, 2026), signed Oct. 2, 2026
• NIKE, Inc. 2026 proxy statement (DEF 14A) dated July 15, 2026, for the Sept. 8, 2026 annual meeting
• Nike Q1 fiscal 2027 earnings call, Oct. 1, 2026
• NIKE, Inc. Announces Changes to Its Operating Model, Oct. 1, 2026
• NIKE, Inc. Form 8-K, Alexandre Arnault appointment, Sept. 16, 2026
• Apple Newsroom: Tim Cook to become Apple Executive Chairman
• Nike leadership page, accessed Nov. 8, 2026
• Nike Board of Directors page, accessed Nov. 8, 2026

What’s in the full Databahn report on Nike

• How to position your solution against the incumbent vendor in each technology category
• Who to call first at Nike, with the reporting context and current mandate for each contact
• The discovery questions that line up with Nike’s bonus metrics and the Pace program
• The questions Nike stakeholders are likely to ask back, with suggested answers
• Contacts below the executive team in technology, digital, supply chain and the four geographies

Databahn cuts sales research time by 80% to 90%. A strategic account executive at a Fortune 1000 security company closed a $350,000 deal in three months, and a client on a report read-out call called the content “insanely valuable.”

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