Sears Uses IBM Watson to Bring Artificial Intelligence to Tire Shopping
Sears Auto Center announced the pilot launch of its Digital Tire Journey, a web app that uses IBM Watson Natural Language Classifier service to help customers find the best tires that fit their needs.
"Our vision is to put our members' lives in drive. We do that by investing in people, products and technology to keep them moving safely on the road of life," said Brian Kaner, president of Sears Auto Centers, said in a statement. "The Digital Tire Journey is an innovative service that helps customers cut through the clutter while integrating digital, mobile and online with in-store shopping." Read the full article here.