AT&T Company Profile Report
January 3, 2024
208 South Akard Street
Dallas, TX 75202
Main Phone: (210) 821-4105
Industry Sector: Communication, Telecom Services
Full-time employees: 152,740
Fortune Rank: #30 in 2023
Auditor: Ernst & Young
CEO: John Stanley, CEO, President & Director
How would you describe the AT&T business?
AT&T, a leading American telecommunications giant, is more than just a phone company. It's a multimedia powerhouse, connecting lives and businesses through a diverse portfolio of services across three main business segments:
- Wireless: AT&T boasts the nation's largest and fastest 5G network, offering mobile voice, data, and messaging services to millions of customers.
- Broadband: AT&T Fiber provides ultra-fast and reliable internet connectivity to homes and businesses,enabling seamless streaming, gaming, and online work.
- Entertainment: AT&T offers a suite of entertainment services, including DIRECTV satellite TV, HBO Max streaming, and Warner Bros. content, catering to diverse tastes and viewing habits.
- Business Solutions: AT&T provides comprehensive communication and technology solutions to businesses of all sizes, including network security, cloud services, and collaboration tools.
- Content Creation and Distribution: AT&T owns WarnerMedia, a powerhouse of entertainment content spanning iconic studios like Warner Bros., CNN, HBO, and Turner Broadcasting. This diverse portfolio offers movies, TV shows, news, sports, and more, reaching audiences worldwide.
- Streaming Services: WarnerMedia operates the popular HBO Max streaming platform, offering original content and beloved classics, competing with other major players in the streaming market.
- Latin America:
- Mobile and Broadband Services: AT&T operates in Mexico and other Latin American countries, providing mobile voice, data, and broadband services to a growing customer base.
- Strategic Expansion: AT&T aims to leverage its expertise and network infrastructure to further expand its reach and market share in this region.
- Technology: AT&T continuously invests in cutting-edge technologies like 5G, fiber optics, cloud computing, and artificial intelligence to stay ahead of the curve and enhance customer experience.
- Social Responsibility: AT&T is committed to sustainability, community engagement, and diversity and inclusion,aiming to contribute positively to the communities it serves.
Overall, AT&T is a dynamic company, evolving from a traditional telecommunications provider to a diversified leader in the age of connectivity. By leveraging its strong network, diversified segments, and commitment to innovation, AT&T strives to connect people, enrich lives, and drive the future of communication and entertainment.
What is the AT&T Mission Statement and Business Philosophy?
AT&T’s vision and core values paint a clear picture of their goals and guiding principles. Here's a breakdown:
- Aspire to be the most admired and valuable company in the world. This emphasizes their focus on achieving excellence in customer satisfaction, innovation, and overall impact.
- Enrich customers' personal lives and make businesses more successful. This highlights their desire to provide valuable communication services that improve daily life and drive business growth.
- Think big. Innovate and get there first. This underscores their commitment to pioneering new technologies and staying ahead of the curve.
- Do the right thing. Lead with integrity and transparency. This emphasizes ethical conduct and building trust with customers and stakeholders.
- Deliver on our promises. Be accountable for results. This highlights their focus on customer satisfaction and achieving their goals.
- Connect with humanity. Care for our communities. This emphasizes their commitment to social responsibility and giving back to the communities they serve.
- Be inclusive. Celebrate our differences. This promotes a diverse and welcoming work environment that values different perspectives.
AT&T's business philosophy centers around:
- Providing reliable and innovative communication solutions across various platforms (wireless, broadband, entertainment etc.).
- Investing in infrastructure and technology to stay at the forefront of the industry.
- Offering excellent customer service and building strong relationships with customers.
- Driving shareholder value through financial performance and strategic growth.
- Contributing to society through responsible business practices and community engagement.
AT&T aims to be a leader in the communications industry by providing valuable services, staying innovative, and acting with integrity and social responsibility. They want to connect people, enrich lives, and be a force for good in the world.
Who is the current CEO of AT&T?
John T. Stankey, the current CEO of AT&T, is a seasoned technology executive who has navigated the ever-evolving communications landscape for over three decades. His journey at AT&T, spanning leadership roles across diverse segments, has culminated in his current position at the helm of one of the world's largest telecommunications giants.
From Tech Visionary to Industry Leader:
- Stankey's career at AT&T began in 1985, and his rise was marked by a series of strategic achievements. He rose through the ranks, spearheading crucial initiatives like the integration of SBC and AT&T, and served as the architect of major acquisitions like DirecTV and Time Warner.
- Under his leadership as Chief Operating Officer, he spearheaded AT&T's strategic shift towards 5G and fiber-optic technologies, positioning the company for the future of connectivity.
- In July 2020, Stankey took the reins as CEO, inheriting a company facing stiff competition and a rapidly changing market.
Leading AT&T's Reinvention:
- Stankey's vision for AT&T is clear: to transform the company from a traditional telecommunications provider to a diversified connectivity leader.
- He has implemented a bold strategy, divesting non-core assets and doubling down on core strengths like wireless, broadband, and entertainment.
- Stankey's focus on innovation is evident in AT&T's significant investments in 5G, cloud computing, and artificial intelligence, all aimed at building a more connected and intelligent future.
- Stankey's leadership extends beyond technology. He is a champion for diversity and inclusion, fostering a culture of belonging and empowering employees to bring their unique perspectives to the table.
- He is also a vocal advocate for responsible business practices, driving AT&T's commitment to sustainability,community engagement, and social good.
- Under Stankey's guidance, AT&T is positioned for a bright future. His strategic vision, operational expertise, and commitment to social responsibility make him a formidable leader in the age of connectivity.
- As the industry continues to evolve, one thing remains certain: John T. Stankey will be at the forefront, shaping the future of communication and driving AT&T's success in a connected world.
Who is on the AT&T Executive Leadership team in 2023?
In addition to John T. Stankey, the CEO, AT&T's executive leadership team comprises several key individuals who play crucial roles in shaping the company's strategy and driving its success. Here's a closer look at some of the prominent members:
Chief Executive Officer, AT&T Inc.
Kellyn Smith Kenny
Chief Marketing & Growth Officer, AT&T Inc.
Chief Operating Officer, AT&T Inc.
Chief Strategy and Development Officer, AT&T Inc.
Chief Technology Officer, AT&T Services, Inc.
Global Marketing Officer & SEVP International
Senior Executive Vice President - External and Legislative Affairs, AT&T Services, Inc.
David R. McAtee II
Senior Executive Vice President and General Counsel, AT&T Inc.
Senior Executive Vice President, Chief Financial Officer
What are AT&T’s growth strategies for 2023 and beyond?
AT&T's growth strategies for 2023 and beyond focus on several key areas:
- Continued Investment in 5G and Fiber:
- AT&T is committed to expanding its 5G network, aiming to cover over 200 million people with mid-band spectrum by the end of 2023.
- They are also aggressively expanding their fiber footprint, aiming to pass 30+ million customer and business locations by 2025.
- This focus on next-generation connectivity is expected to attract new customers and drive revenue growth in mobile data, broadband, and cloud services.
- Prioritizing Profitable Customer Growth:
- AT&T is shifting its focus from simply adding subscribers to acquiring and retaining profitable customers.
- This involves offering attractive bundled packages, premium services, and targeted marketing campaigns.
- They are also focusing on reducing churn, the rate at which customers unsubscribe, by investing in customer service and loyalty programs.
- Monetizing New Opportunities:
- AT&T is exploring new revenue streams beyond traditional telecommunications services.
- This includes areas like edge computing, the Internet of Things (IoT), and cybersecurity.
- They are also looking to leverage their content assets, such as Warner Bros. Discovery, to offer bundled entertainment packages and attract new customers.
- Streamlining Operations and Cost Reduction:
- AT&T is committed to reducing costs and improving operational efficiency.
- This includes workforce reductions, divesting non-core assets, and implementing automation.
- The goal is to free up resources for investments in growth initiatives and improve profitability.
- Focus on Social Responsibility and Sustainability:
- AT&T is increasingly focused on its social and environmental impact.
- They are investing in renewable energy, reducing their carbon footprint, and supporting community development initiatives.
- This commitment to sustainability is seen as a way to attract and retain talent, build brand loyalty, and meet the evolving expectations of customers and investors.
Overall, AT&T's growth strategy is multifaceted, focusing on expanding its network, acquiring profitable customers, exploring new revenue streams, improving operational efficiency, and embracing social responsibility. By executing on these strategies, AT&T aims to maintain its position as a leading player in the telecommunications industry and secure long-term growth.
Who are AT&T’s top competitors in the marketplace?
AT&T faces fierce competition in the telecommunications marketplace, with several major players vying for market share in different segments. Here are some of its top competitors, categorized by their strengths and focus:
- Verizon: AT&T's main rival in the wireless market, offering strong nationwide network coverage and competitive pricing plans.
- T-Mobile US: Known for its aggressive pricing and focus on value, T-Mobile has gained significant market share in recent years.
- Sprint (now part of T-Mobile): While not as strong as its merged entity, Sprint still retains a loyal customer base and offers unique plans.
Broadband and Fiber:
- Comcast: The largest cable operator in the US, Comcast provides bundled internet and TV packages that are tough competition for AT&T's fiber offerings.
- Charter Communications: Similar to Comcast, Charter offers a robust fiber network and competitive internet packages in various regions.
- Google Fiber: Though limited in geographic coverage, Google Fiber offers ultra-fast internet speeds and innovative packages, posing a threat to AT&T's fiber dominance in certain areas.
- Disney (including Hulu and ESPN): A major player in streaming services and content creation, Disney competes with AT&T's HBO Max and Warner Bros. Discovery properties.
- Netflix: The leading global streaming platform, Netflix's vast library of original content and international reach are a challenge for AT&T's streaming ambitions.
- Amazon Prime Video: With its bundled Prime membership and growing library of original content, Amazon Prime Video is a significant competitor in the streaming market.
- Vodafone: A global telecommunications giant with a strong presence in Europe and Africa, Vodafone can indirectly impact AT&T through its partnerships and international reach.
- Satellite internet providers: While not as widespread, satellite internet providers like HughesNet and Viasat offer alternatives to AT&T's fixed-line broadband in rural areas.
It's important to note that the competitive landscape is constantly shifting, and AT&T's position can vary depending on the specific market and service. However, understanding these top competitors and their strengths provides a good overview of the challenges and opportunities AT&T faces in the telecommunications market.
Who was elected to AT&T’s Board of Directors in 2023?
As of today, December 13, 2023, the Board of Directors at AT&T consists of 10 distinguished individuals with diverse backgrounds and extensive experience. Here's a brief introduction to each member:
Independent Chairman of the Board, Former United States Ambassador to the European Union and former Chairman of the Federal Communications Commission
Scott T. Ford
Member and Chief Executive Officer of Westrock Group, LLC
Glenn H. Hutchins
Chairman, North Island and North Island Ventures and Co-Founder, Silver Lake
Stephen J. Luczo
Managing Partner, Crosspoint Capital Partners, L.P.
Michael B. McCallister
Retired Chairman of the Board and Chief Executive Officer, Humana Inc.
Beth E. Mooney
Retired Chairman and Chief Executive Officer of KeyCorp
Matthew K. Rose
Retired Chairman and Chief Executive Officer of Burlington Northern Santa Fe, LLC
Chief Executive Officer, AT&T Inc.
Cynthia B. Taylor
President and Chief Executive Officer of Oil States International, Inc.
Luis A. Ubiñas
Chairman of the Statue of Liberty – Ellis Island Foundation
What Technology Platforms have been deployed across AT&T?
AT&T, as a major telecommunications giant, has deployed a vast array of technology platforms to support its diverse services and operations. Here's a glimpse into some key platforms across different areas:
5G Network: AT&T has invested heavily in building a nationwide 5G network, offering faster speeds, lower latency, and improved capacity for next-generation applications like mobile broadband, virtual reality, and the Internet of Things (IoT).
Fiber Network: AT&T is also aggressively expanding its fiber optic network, delivering ultra-fast and reliable internet connectivity to homes and businesses, significantly impacting entertainment streaming, cloud computing, and remote work.
AT&T Fiber Network
Software-Defined Networking (SDN): AT&T utilizes SDN technology to dynamically manage its network traffic, enabling faster response times, improved resource allocation, and better network security.
AT&T Cloud: AT&T offers a comprehensive cloud platform providing infrastructure, platform, and software as a service (IaaS, PaaS, SaaS) solutions for businesses and organizations.
Edge Computing: AT&T is deploying edge computing platforms closer to users, enabling faster processing of data generated by IoT devices and real-time applications, particularly in critical sectors like healthcare and transportation.
HBO Max: AT&T's streaming service features original content, popular TV shows, and movies, competing with other major platforms like Netflix and Disney+.
WarnerMedia: This subsidiary houses AT&T's extensive entertainment assets, including Warner Bros., CNN, and Turner Broadcasting, offering a diverse portfolio of content creation and distribution.
AT&T Digital Life: This platform provides home security, automation, and entertainment solutions, allowing customers to control their home environment remotely.
AT&T PREPAY: This mobile service caters to customers who prefer prepaid plans and offers flexible options for voice, data, and text usage.
AT&T Business Solutions: AT&T provides a suite of communication and technology solutions tailored to the needs of businesses of all sizes, including network security, cloud services, and collaboration tools.
AT&T Developer Platform: This platform enables developers to build applications using AT&T's network and cloud services, fostering innovation and expanding the company's reach.
AT&T Cybersecurity Solutions: AT&T offers a range of cybersecurity services to protect businesses from cyber threats, including data encryption, threat detection, and incident response.
AT&T continuously invests in and implements new technology platforms to stay ahead of the curve and cater to evolving customer needs. The specific platforms used can vary depending on the service, region, and customer segment. Download the AT&T Company Profile to see a complete AT&T Technographic Profile.
AT&T SWOT Analysis
- Market Leader: AT&T is the largest telecommunications company in the United States and the world's largest provider of mobile telephone services. This gives them significant market power and brand recognition.
- Strong Network Infrastructure: AT&T has invested heavily in its network infrastructure, with a nationwide 5G network and a growing fiber optic network. This provides them with a competitive advantage in terms of speed,reliability, and capacity.
- Diversified Portfolio: AT&T offers a wide range of services, including wireless, broadband, entertainment, and business solutions. This diversification reduces their dependence on any one market and provides them with multiple revenue streams.
- Strong Financial Performance: AT&T is a financially healthy company with a strong track record of profitability and cash flow. This allows them to invest in growth initiatives and weather economic downturns.
- Experienced Management Team: AT&T has a seasoned management team with extensive experience in the telecommunications industry. This gives them the expertise and vision to navigate the challenges of a complex and rapidly evolving market.
- High Debt: AT&T has a significant amount of debt, which can limit their financial flexibility and increase their vulnerability to rising interest rates.
- Declining Legacy Businesses: AT&T's traditional wireline business is declining as customers switch to mobile and broadband services. This could put pressure on their revenue growth.
- Competition: AT&T faces stiff competition from other telecommunications companies, such as Verizon, T-Mobile US, and Comcast. This can lead to price pressure and market share loss.
- Bureaucracy and Legacy Systems: AT&T can be bureaucratic and slow to adapt to change. Their legacy systems can also be expensive to maintain and upgrade.
- Customer Service Issues: AT&T has been criticized for its customer service in the past. This can damage their brand reputation and lead to customer churn.
- 5G Growth: The rollout of 5G technology is creating new opportunities for AT&T in areas such as mobile broadband, the Internet of Things (IoT), and augmented reality.
- Content Expansion: AT&T's acquisition of WarnerMedia gives them access to valuable content assets, which they can leverage to grow their streaming services and entertainment offerings.
- Business Solutions: AT&T can grow its business solutions segment by offering cloud computing, cybersecurity,and other services to businesses of all sizes.
- International Expansion: AT&T can expand its reach by entering new international markets or growing its existing operations in Latin America and Mexico.
- Digital Transformation: AT&T can improve its efficiency and customer experience by investing in digital transformation initiatives, such as automation and artificial intelligence.
- Technological Disruption: New technologies, such as satellite internet and mesh networking, could disrupt AT&T's traditional business model.
- Regulatory Scrutiny: AT&T is subject to a high degree of regulatory scrutiny, which can limit their ability to innovate and compete.
- Economic Downturn: An economic downturn could lead to a decline in customer spending and affect AT&T's revenue growth.
- Cybersecurity Threats: AT&T is a prime target for cyberattacks, which could damage their reputation and disrupt their operations.
- Competition from Tech Giants: Technology giants such as Google and Amazon are entering the telecommunications market, which could pose a significant threat to AT&T's market share.
AT&T is a strong company with a number of advantages, but it also faces some significant challenges. The company's ability to exploit its opportunities and manage its threats will be critical to its future success.
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